How voice search and conversational AI are changing

How voice search and conversational AI are changing SEO With the use of Artificial Intelligence and assistant, voice recognition has gained popularity in few recent years. Voice recognition refers to the ability of a machine or software program to receive and interpret the vocal instructions and carryout commands. Some of the prominent examples of voice recognition are Microsoft's Cortana and Amazon's Alexa. Voice search and conversational AI are also changing the way of how SEO Services works. Now, many of the are focusing of voice search and conversational AI instead of text or phrases typed by the users.Some of the important factors that you need to consider becoming relevant for voice search and conversational AI are listed below.

Voice searches are fast and more accurate It is important to understand that voice searches are multiple times faster than typed phrases and keywords on the Internet. In addition, they are more accurate in comparison to text searches. Voice searches generates less but accurate traffic for any search query. Therefore, you content must be accurate and voice search friendly to target customer’s voice searches. How to structure your content To target voice searches, you need to structure your content such that you are going to answer a query. This is because most of the voice searches are in the form of query or commands. Therefore, it is important have relevant content to voice search, as approximately 50% of searches are coming from voice recognition and conversational AI, such as chatbots and language processing tools. You content must be relevant, short, and concise to answer the customer’s query.

Rework on keyword searches You need to adjust your keyword search to cater voice search. It important to understand the behavior of customers and their voice search before finalizing on keywords. You can see that high percentage of voice searches includes reference of geographic locations such as near me or name of a particular place. To become relevant for voice search and achieve high ranking in search engine listings, you need to consider all the factors in account.

Put voice search friendly content You need to put voice search friendly content for website and portal. You can notice that there is little difference between how user type a particular query and do voice search for same information on the Internet. Therefore, according to your business, you must do a research work and put content that is relevant to voice search. You can arrange some live sessions to discuss about your products and services with potential customers and understand how they are going to search about your products and service with the help of voice search and assistants. These are some simple facts about how voice search and AI are changing traditional SEO strategies. To become relevant, we need to do some adjustments and focus of voice searches as they are going to increase with a rapid pace. Even in the current scenario, approximately 50% of searches are generated from voice recognition or conversational AIs. Do a proper research work and put a good SEO strategy to target voice and text-based searches both. You can also take professional help to get things done for you.